Healthcare Digital Marketing

Halifax Health

We modernized Halifax Health’s website for speed, accessibility, and long-term marketing success. Supporting their mission to provide the highest level of care.

Campaign Overview

We partnered with Halifax Health to modernize their website from the ground up—delivering a faster, more secure, and patient-friendly experience that reflects the quality of their care. The redesign resolved over 40,000 ADA issues, improved SEO performance, and introduced custom tools tailored to multiple service lines. This project was a full-stack transformation built to support long-term marketing, IT goals, and compliance goals.

Digital Marketing Results

This campaign delivered strong healthcare marketing results. Improving search rankings, patient engagement, and supporting service line growth.

844k+

Website Users

293k+

Organic Users

2M+

Meta Impressions

1M+

Google Impressions

Turning clicks into care

Helping Patients Take
the First Step

We designed this interactive tool to help patients quickly assess their risk for prediabetes. Every input was carefully mapped to existing clinical ranges, so the experience feels smooth, intuitive, and free of guesswork.

“Working with the members of Placement Labs has been the best experience with a marketing firm we have had at Halifax Health. I have been impressed by the commitment and quality work they have provided our organization.”
John Guthrie
Vice President, Communications | Halifax Health
Patient First Design

Simple Patient Journey

Let’s Improve Your
Marketing Together

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