We partnered with the Dr. Mary McLeod Bethune Statuary Project to design and launch a compelling website that honors the statue’s historical significance. From kickoff to campaign launch—including the website, ticketing system, and full promotional rollout—we brought it all to life in just six weeks. No pressure, right?
Design and launch a compelling, informative website showcasing the statue and its historical significance.
Develop and manage an efficient, user-friendly ticketing system for statue visitation, enhancing community engagement and event management.
Execute strategic digital marketing campaigns, to maximize public awareness.
Strategic Digital Marketing
We increased awareness and community engagement for the MMB Statuary Project. Turning online momentum into real-world attendance.
14k+
Exhibit Vistors
267K+
Google Reach
327K+
Social Reach
68K+
Website Users
Unique User Engagement
14,000 Visitors, 6 Week Deadline, 1 Historic Moment
In just six weeks, we launched a dynamic website and efficient ticketing system that brought over 14,000 locals together for this historic event. Our digital campaign sparked community engagement, amplified awareness, and honored Dr. Bethune’s legacy through innovative online outreach.
"Placement Labs is a highly skilled team of professionals with an eye for detail. Their team created a professional website, a seamless ticketing system for our exhibit, and helped with outreach to our community."
Nancy Lohman
President, Dr. Mary McLeod Bethune Statuary Fund, Inc.